Why Social Media is Important in the 2013 Elections

Why aren’t the candidates all-out in Social Media? We see a lot of them tweeting (more often now than before). But not many have taken it to the next level. Except for two (so far): Aquino and Estrada have started their Facebook Ads… and from what I hear, that can get quite expensive. I wonder if COMELEC can monitor those? It is charged per LIKE stemming from the ad.

From stats before filingΒ to stats after filing, we saw Angara get a double increase on his FB page. But here’s the interesting part, from the day after filing until today, we see Aquino jump from 8,000 FB LIKEs to 34,000! And of course we cannot say that his popularity did not play a part, it did – but I am sure that the FB ads of his played a major role in it. Since I saw the ad, I can tell his demographic is 20+ to at least 40. It is working.

So to everyone else, get in there!

Let’s see the ranking now (I found everyone except Trillanes on Twitter; David on FB Fanpage and Montano on both FB and Twitter):

 

Senator Rank Facebook Twitter Total
Loren Legarda 1 163,070 14,113 177,183
Chiz Escudero 2 41,101 87,131 128,232
Dick Gordon 3 124,114 4,096 128,210
Risa Hontiveros Baraquel 4 22,808 40,518 63,326
Koko Pimentel 5 57,614 4,789 62,403
JV Ejercito 6 31,269 17,714 48,983
Bam Aquino 7 34,270 11,322 45,592
Sonny Angara 8 21,826 7,837 29,663
Teddy Casino 9 9,062 8,294 17,356
Sonny Trillanes 10 16,200 0 16,200
Migz Zubiri 11 5,299 3,843 9,142
Mitos Magsaysay 12 3,100 5,446 8,546
Gringo Honasan 13 1,327 5,929 7,256
Jun Magsaysay 14 6,598 16 6,614
Edward Hagedorn 15 3,519 33 3,552
Cynthia Villar 16 2,137 835 2,972
Ernie Maceda 17 574 2,327 2,901
Jamby Madrigal 18 1,793 98 1,891
Alan Cayetano 19 501 352 853
Jack Enrile 20 422 333 755
Nancy Binay 21 15 346 361
Marwille Llasos 22 130 198 328
JC de los Reyes 23 268 21 289
Tingting Cojuangco 24 138 18 156
Grace Poe Llamanzares 25 36 54 90
Lito David 26 0 24 24
Ramon Montano 27 0 0 0

 

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5 comments

  1. Loren is on top pala in Social Media. Sabagay, she’s popular naman talaga and sa mga surveys lagi siyang nasa top din. Congratualtions na din sa mga nasa top πŸ™‚

  2. Siguro dehins pa nila narerealize kung gano kalaki impact ng Social Media sa Politics. Na pa WOW din ako dun sa mga top dyan sa list kasi andami nilang supporters online. That’s a good start for them

  3. laki din ng gap ni Sen. Loren Legarda sa second. She’s popular in social media, she’s has a high trust rating din and consistent din na top sa mga surveys. No wonder, parties want her on their side.

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